THE ASSIGNMENT.
Create a brand book and ethos statement for a lasting style guide and mantra that can endure beyond the call or email. My task was clear: create something elegant and powerful.
The mission of Brown Girls Do Ballet®
is to help increase participation of underrepresented populations in ballet programs through organizing and arranging ballet performances, photo exhibitions, and providing resources and scholarships to assist young girls in their ballet development and training.
Being Brown Is Not A Choice,
But a Birthright
That We Don’t Take Lightly.
Brown.
We Know We Are
Beautiful; We Just Want
A Platform to Showcase It.
Beautiful.
Our Power Is In Our
Passion For The Art
And Our Tribe.
powerful.
Dedication is something
we thrive on and love
to feed off each other.
